Why These Causes Matter to Us

We have long been committed to making a positive impact in communities and using the power of sport to make the world a better place. In the face of ever-increasing discrimination, inequality, conflict and climate change, we have taken a significant step to further strengthen this commitment by establishing the adidas Foundation in 2023 There is no better time than now to leverage our resources and the power of our brand to deepen our collaboration with and support for communities around the world to create a more equitable, just and sustainable world for all.